Investigating consumers' brand desirability of “upcycled” luxury: the many faces of designer facemasks (2024)
Phau, Ian; Akintimehin, Olamide and Lee, Sean
Journal of Fashion Marketing and Management: An International Journal, 28(4) (pp. 635-652)
Unlocking the motivations behind vintage luxury desire (2024)
Phau, Ian; Akintimehin, Olamide; Shimul, Anwar Sadat and Lee, Sean
Spanish Journal of Marketing - ESIC ((Early access))
The Interplay Between Social Entrepreneurial Knowledge, Prosocial Motivation, Perceived Access to Finance and Social Entrepreneurial Intention (2024)
Peter, Fred Ojochide; Achi, Awele; Onyemefu, Charles; Akintimehin, Olamide O.; Ononye, Uzoma and Peter, Adeshola O.
Journal of Social Entrepreneurship ((Early access))
Investigating consumers' brand desirability for upcycled luxury brands (2022-09)
Phau, Ian; Akintimehin, Olamide Oluwabusola and Lee, Sean
Strategic Change, 31(5) (pp. 523-531)